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Harmony Or Rhythm in Advertisements

The rules of harmony or rhythm do not cease with the form and arrangement of advertising space and matter. After the eye has been directed to the advertisement, it is necessary to use every means possible to hold the attention until the story has been told. Our natures crave rhythm, and when the written “copy” corresponds to our feelings in this respect we respond to the argument and willingly accord it our attention.

To obtain the highest efficiency in the written -advertisement two important facts should be kept in mind:

1. Our attention is best employed when a period of thinking is followed by a period of mental rest. Neither period should be too long, for that would produce mental exhaustion; nor too short, for that distracts the attention. The balancing of these two factors produces rhythm and aids the thinking process.

2. The sentence is the unit of thought, and hence its structure and nature determine the rhythm of the composition. By structure is meant the number of words and the grammatical relations of its parts. By nature is meant the character of its predication.

It is not generally known that the sentences of experienced writers will average about the same number of words throughout their productions. Likewise will the number of predications per sentence run about the same. A test made of Macaulay’s “History of England” showed that the author used on the average 23.43 words and 2.30 predications per sentence and that there was an average of 34 simple sentences to each one-hundred sentences. Investigations have also shown that there is a very decided tendency toward the use of simple sentences having few predications and fewer words.

The Greek and Roman orators made frequent use of sixty or more words in a single sentence. Cicero has been credited with producing a single sentence of 124 words. Examples of the best  writings of today indicate that about 25 words is the average number necessary to produce the best conditions for holding the attention of the reader. This does not mean that every sentence in the advertisement should be just about 25 words long, but is simply a caution against the use of long and involved sentences or the opposite-the use of the too short and choppy sentence, which loses the attention-by affording too frequent opportunity for the distraction of the reader’s thoughts.

 Although the observance of the principle pertaining to balance and unity is essential to all advertisement writing, it is of special importance in advertisements requiring the writing of many pages. It then assumes the dignity of a pleasing literary style, and a further discussion of principles and applications would involve the whole subject of the psychology of reading. The technical arrangement of the advertising space, the subdivisions of the space into parts, the composition of the various colors and of the written sentence, gain in effect if each feature is carried out in accordance with the principles of rhythm. These are commonly designated proportion, symmetry, tone and balance.

Remember then, that an advertisement cannot claim more than a few moments of the reader’s time, so make the words count in that short time frame.

Source by Donald Hammond


Get Him Begging For You – The Secrets of Female Seduction

What does it take to get a guy begging for you? How is it that some women seem to have so much power over men? What’s their secret? The art of feminine seduction is easy to master for some but for others it may take more time. Here are some tips to get you started. Follow this advice and you’ll be able to get men begging for you.

There are many ways to drive a man wild. So many infact that you can have some fun trying different techniques. Try a few out and see which ones suit you. Before you know it you’ll have developed your own secret formula to drive any man wild. Here are some of the best ways to get men begging for you.

Attraction through association

You don’t have to be a hypnotist to use the power of suggestion. You can use a basic knowledge of male psychology to attract men. This doesn’t necessarily mean playing mind games with them (although it is fun). One good trick is to use ‘association’ to alter the way he feels about you. You can do this by inviting him out to exciting or stimulating places and putting him in fun situations. This will make him associate you with the same emotions. This is why many people now choose adventure weekends or sporting activities, such as rock climbing, when planning a date. If he’s not the adventurous type you might try to stimulate feelings of comfort and closeness by spending time with him and his friends or by doing ordinary, relaxing things together.

(Warning: taking a guy to a strip club or sex shop is not an ideal way to stimulate his feelings of sexual attraction towards you. This would certainly alter the way he thinks about you but the association may not be entirely positive)


If you really want to get a guy begging for you, there really is nothing better than some seriously suggestive flirting. Whilst men like to be in control most of the time, they really love being teased and there is nothing more seductive than a girl who really knows how to flirt. Remember that guys are turned on by what they see, so remember to smile, lick your lips and even bite your bottom lip occasionally.

Play hard to get

This game is not for the feint hearted. There is fine line between playing it cool and giving him the cold shoulder. The key is to not completely ignore his advances, but rather to not give in to them. Lead him on a little, let him know that you’re interested but not too interested and make him work hard to impress you. Let him get close every once in a while, even tease him a little by flirting with him but make sure he’s the one doing all the chasing. This will drive him crazy and before too long he’ll be begging for you.

Source by Tina L. Jones


Moms – Are You Ready to Make Extra Money Working From Home?

If you are a mom and are looking for ways to make extra money working from home I can fully understand that it can be quite confusing. You have so many thoughts and worries that are taking over your mind, like is there enough training, support and is the opportunity a legitimate way to make extra money working from home. I am going into a few different methods on how to finds these ways and how to find of they are legitimate.

Where to Find Thoughts and Opinions

With the power of the internet and how fast it can provide you with thousands of relevant information, it has become the easiest way to obtain people’s previous experiences, thoughts and opinions on any opportunity you are considering. A couple ideas on how to investigate an opportunity you are looking at starting, look on forums and work from home websites. These two ways have become a very well known way to get honest feedback from people and tips and tricks on how to start. If you want to be able to read something at your leisure go to a local book store and read a few books or check out the magazine racks for more ideas.

Are you looking for Long term Success?

There are many sites or opportunities that will promise you the moon or actually “10,000.00 in your first 30 days”….really? If it sounds too good to be true than it probably is, trust your gut and the internal voices you are hearing. In any business it is well known that to become financially free, you need to be in business for a few years, do you have that amount of time to provide to a business, and do you have a few hours a week you can spare. Many business opportunities promote you need only a few hours a week to be successful, which this is true but it just takes longer. I started to make extra money working from home by only putting in 15-20 hours a week in my business, I soon realized that the more that I put in my business, the more success I found.

Options are Abundant

There are tons of different options out on the internet for moms and dads alike to make extra money from home; they range from affiliate marketing, blogging, multi level marketing, direct sales, becoming a virtual assistant to writing articles for people. As in any business or really anything that you tackle in life, the more that you enjoy what you are doing, the more successful you will become. I will suggest that you be open to learn new skills and have an open mind to the different possibilities for you to start a business online.

My Last Word of Advice

If you find an opportunity that you fell can help you obtain the lifestyle you deserve and want, leverage all the tools and support that is provided to you, and the most important; never give up. I see so many very passionate people that have the ability to succeed, have a couple bad days and give up. You need to have the mindset that nothing or no one is perfect and you will have bad days, but how you face those days and move forward will determine your success.

Source by Robert David Strong


New Digital Marketing and Lead Generation Marketing Tactics for Converting More Leads in 2017

Facebook Marketing: The Basics of Facebook Ads

As a Marketing Tool Facebook also provides a lot of fun things for people to do. It has applications that can let members interact with each other and it also provides a great way for people to communicate with each other.

Facebook is now the hottest social networking website today. It has over 62 million active members and is still continuing to grow to this day. With Facebook, people are able to build networks of friends, keep in touch with their old friends as well as build new relationships.

Because Facebook generates a lot of traffic each day with millions of people either logging in or out or subscribing to new accounts, it has now grown to be one of the best places to market products and services.

Today, Facebook is one of the hottest social networking websites available in the internet. Here, you will be able to keep in touch with your friends as well as your relatives and even meet new friends and build new relationships. With all the tools and applications that Facebook has to offer, you will see that it is a lot of fun and it will definitely provide a great way for you to interact with other people with accounts on Facebook.

However, you have to consider the fact that Facebook is not only a website that you can use to connect with your friends. It is also a tool that you can use to market the products and services you offer. If you have an online business or you are an internet marketer, you will see that Facebook is the perfect place to market in the internet.

With over 62 million subscribers from all over the world, you will see that this website is truly the internet marketer’s dream. So, here are some tips that you can use in order to use Facebook at its full potential and let it help you make a lot of money. The first thing that you need to remember is that once you have a Facebook account, you might want to fill out your profile. Don’t just include your name, age and other basic things, but you need to really fill your profile page. You need to remember that the best profile is often a profile that is fully completed. Once you establish your network, just don’t stay in that circle. Try to interact with other people within your industry. This is a great way to build new relationships and is also a great way to market your products or services as well as your business website. To do this, you might want to join groups related to your profession. This way, you will be able to meet people that are also interested in what you have to offer.

You have to remember that Facebook is all about connecting and interacting with other members. So, you shouldn’t be shy. Try interacting with other members. Once you establish a relationship, then you will be able to expand your network and improve your marketing strategy. In internet marketing, getting targeted traffic is the key to success. If you have a Facebook profile page, you might want to make a unique profile page in order to catch other people’s attention. Try adding some applications, such as games and add some videos as well as syndicate your blog website using RSS. By doing these things, you will be able to provide people with lots of fun things to do in your profile page. These are some of the things that you need to do in order to successfully market in Facebook. Always remember that getting people to view your profile page is the key to success in Facebook marketing.

Through these tips, you can be sure that you will get a lot of viewers in your profile page and increase the chances of getting them in your business website or get them to buy your products or services. Remember these tips, and you will see that you will be able to become successful in marketing in Facebook. Always remember that you need to work hard in order for you to become successful in Facebook. It’s so popular among internet marketers that Facebook developed an ads system called the Facebook Ads. Basically, the Facebook Ads is a pay per click program offered to marketers in Facebook. The great thing about Facebook Ads is that it is very affordable and you will never worry about spending too much money on advertising without getting any return on your investment.

If you have a small budget and you are currently experimenting with your marketing strategy in order to know what is going to work for you and the products or services you are offering, then Facebook Ads is perfect for you. You need to consider the fact that spending a lot on pay per click ads can have a negative impact to your business. Here are some things that you need to consider in high cost advertising. The first thing you need to remember when you are investing in advertising is that you have no idea if the products or services you are offering will convert. You also have no idea whatsoever if there is even a demand for what you have to offer. All in all, you don’t really have any idea what’s going to happen. Now, with this kind of risk, why would you setup a 100 dollars a day budget for pay per click advertising when you can get it at face book for only 10 dollars a day. When you are just starting and experimenting with your ad campaign, this is a great way to do it. If it works out and you want more targeted traffic, you can increase your budget up to 20 dollars.

From there, you can just move your budget up. If the ad didn’t turn out as expected, you can always improve it without increasing your budget. Always remember that spending more is not really a good thing especially when marketing is concerned. You have to remember that making huge jumps in the internet is not really how it’s done. Start out small and work your way up. It may take time, but with this method, you will see that you will have little to lose and everything to gain. When advertising in Facebook Ads, try to test your advertising for your products and services for a week or two with an affordable budget. By doing this, you will be able to find out what works and what doesn’t. This is how you advertise in Facebook Ads. As you can see, Facebook Ads will provide a way for you to advertise in the internet without spending too much money. Always remember that when internet marketing is concerned, there is nothing wrong in starting out small.

Source by Jon Livingston


Tips For Playing Your Best Game of Cribbage

Whether you are a Cribbage player or a poker player, there is always a way to better your game. The only difference between Cribbage and poker, when it comes to strategy, is that Cribbage has had about 400 years of people playing it, so it is easier to figure out exactly what the game is all about and how to become a better player. With the following tips and tricks you will be able to improve your game, so that when you have your next Cribbage night, you can knock the socks off of your competition.

When it comes to tips for playing better cribbage you will probably know that there are many different ones floating around. The list below was compiled from expert sources and is known to actually improve your game.

Don’t play numbers that can give your opponent a win

When a game of Cribbage is started it is often the tendency of the beginner to play the good cards first. This is the wrong approach to take when you are leading the game. If you are making the opening play of the game, you do not want to play a 5 card or a 10 card. It will be safer if you played a 7 for instance. This is because the 5 card gives your opponent a chance to score a 2 if he or she has a 10 value card. The same goes for the 10, if your opponent has a 5, the first set of points will be awarded to them.

In a 2 player game, try to take the lead for a run

No, this does not mean that you need to take the person who played the first card for a jog around the block. It simply means that you need to anticipate your opponent’s cards. When it comes time for earning some points, and you think that your opponent’s cards are suited to your own, play a card that will start a run. This could be any value card that allows you to run for a few rounds to form a three of a kind or a flush. So, if you were to play a 6, your opponent could play a 7, which is the start of a run. You will then need to top his play with an 8 and score 3 points.

Try keeping the lower cards for last

A mistake often made by a beginner to the game of Cribbage, is to play all of the lower cards first so as to not go over 31 and bust. This is a common misconception. The trick is to get rid of your higher cards and play the game so that you could end up, if you do not win, with the lower cards in your hands. Alternatively, if there is a chance that you might win, you will need that lower value card to play in the last card slot, because chances are that you will only need a 3 to play for 15, or to remain lower than 31.

Source by Cliff Hammock